Halloween marks the beginning of the “scary-good” season of the year. Some people think it is a tiny holiday compared to Christmas and Easter. Still, they don’t realize that even relatively modest holidays like Halloween may bring a considerable rise in revenue to their e-commerce on Shopify or Shoplazza.
Therefore, if you don’t want to pass up an opportunity to increase your revenue, all you need to do is set up your website to participate in the incredible seasonal trend and connect with as many clients as possible.
Ways to Prepare your Online Store
1. Make Your Retail Space More Haunted
Any guest visiting your house should not have trouble detecting that you are getting into the Halloween spirit. It could be fun to give your store’s layout and design—including its logo—a spooky touch for the Halloween season.
2. It will help if you are confident you have enough materials on hand
Less than a third of consumers begin their Halloween shopping before October. If you plan on selling Halloween-related things, you should get an early start on your inventory and get your Halloween preparations underway as soon as possible.
You must plan and begin any promotions a significant amount of time in advance if you do not want to miss out on a significant portion of your potential customer base.
3. Supplement the functionality of your product with content
By providing your consumers with additional material during October, such as blog posts, contests, and quizzes, you can add value to their Halloween buying experience.
Readers who are interested in purchasing a business may be convinced to do so by the material that’s relevant to their needs.
4. Make sure your storefront has a frightening appearance
Let’s imagine you’re operating a dropshipping store, and thinking about giving it a spooky appearance to maintain the holiday spirit. However, it is not recommended to develop an entirely new theme at this time.
Trendy products for sale
1. Candies and Candy-Related Merchandise
When it comes to the most popular things throughout Halloween, candies come out on top. The individuals who reported the highest percentage of willingness to purchase candy were those who were interviewed.
This year, trick-or-treating and trunk-or-treating will occur despite the social distance created. Therefore, it is apparent that it would be beneficial for your dropshipping business to include some Halloween candy accessories (such as a dish, bag, holder, bucket, etc.) in your inventory:
2. Kitchen Tools
It is impossible to have a proper Halloween without indulging in some ghoulishly delicious pastries and candy. Before the holiday arrives, begin selling cooking supplies or food that is already made, such as chocolate or candy, so your consumers have sufficient time to plan and prepare to provide friendly snacks for their families.
3. Scary Bats Wall Stickers
These frightening flying bats wall stickers are decals that can be applied to walls and are cut out in the shape of flying bats. Because the stickers do not have a permanent adhesive backing, they are simple to put in, reposition, and remove from their intended locations.
Altering the wing angles allows us to give them a variety of distinct looks that we may use in our designs. In addition to this, the stickers are simple to put on hard surfaces such as doors, windows, and ceilings.
These frightening bat wall stickers are a great addition to your other Halloween decorations.
4. Costumes for Halloween
A fantastic costume is necessary for Halloween. Anyone, young or old, enjoys dressing up in costumes and showcasing their creativity during Halloween gatherings. Here are several Halloween outfits for men, women, children, and even pets in response to that.
Hundreds of Halloween marketing ideas are floating around the internet that you might use to boost your marketing strategy on the big day. Not all of them are practical, easy to execute, and immediately beneficial.
We hope you will find our guide, which offers comprehensive instructions and suggestions for suitable tools, to be very helpful this Halloween and throughout the holiday season.
(Contributed by Aloukik Rathore & Hermes Fang)